Optic
UX/UI App Design
A fictitious glasses e-commerce brand that allows customers to customize and order their own personalized pair of sunglasses frames.
Scope
UX/UI
App Design
With the rise of e-commerce, customers expect brands to be more transparent in the manufacturing process and the materials used. Optic is a fictitious glasses e-commerce brand that allows customers to customize and order their own personalized pair of sunglasses/frames. With an already established brand identity I decided to design their mobile friendly experience.